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PV x Amberella


 

June 2018

#PVChooseLove

We're teaming up with street artist, Amberella, to champion equality and raise funds for local LGBTQ groups with a special Pride Pizza + Pizza Box


Pizzeria Vetri and Amberella are choosing love this June! We have commissioned renowned street artist, Amberella, to create a limited-edition pizza box design that champions equality and raises funds for local LGBTQ groups.


The limited print box, which features a colorful twist on Amberella’s signature “Choose Love” heart, will be available at all Pizzeria Vetri locations both in-store and delivery via Caviar from June 7 through June 14 when customers purchase the specialty arcobaleno (rainbow) pride pizza; a colorful combination of charred baby carrots, pinenut pesto, stracciatella, parmagiano & red vein sorrel.

$1 from every pride pizza sold in Philadelphia will be donated to Philly Gay Pride, while those sold at Pizzeria Vetri’s Washington DC location will benefit Capital Pride Alliance.



The artist

Amber Lynn aka Amberella is a Philadelphia based mixed media and street artist. Her mission as an artist is to connect others to their emotions and feelings, and currently raise awareness and conversation that speaks to mental health and self care. Most of her work is conceptual and often comments on popular culture, body image, social justices, or lady drama. She draws inspiration from past and present personal life experiences. Her work, raw and vulnerable, seeks to touch on the viewer’s emotions and evoke feeling upon first glance. Amber Lynn holds a BFA in Photography from the University of the Arts, where she has also taught. She has been showing her work in Philadelphia since 1999 and has shown other artists’ works at her prior gallery and boutique, Amberella. She was awarded Rad Girls Artist of the Year 2016.





Our Stories

This is how our Pizzeria Vetri family Chooses Love in our everyday lives. We asked "How do you Choose Love in your everyday life and what does it mean to you?"



"I recently adopted a 6 year old Shih Tzu, London, who opened up a piece of my heart that I didn't know existed. He is the best! Choosing love means you are willing to give and accept ourselves and others unconditionally, with reciprocity. None of us are perfect, but choosing love helps us strive for greatness within ourselves." - Tia McDonald, Home Office





"I choose love daily by celebrating the humans around me and supporting their aspirations outside of myself. Choosing love means seeing/experiencing other humans and accepting them at their core. Instead of being judgmental of folks around me, I choose to create a place of safety by seeing them and meeting them where they are. " - Tripp Diaz, PVDC





"I try to allow myself to be vulnerable and open-minded and price radical kindness to everyone I meet. I think this is an important aspect of my and Anthony’s relationship but also my relationships with others. Choosing love means choosing to take a step back from my own feelings and remembering that everyone is human at their core, that we all deserve kindness, respect, and compassion." - Zandra, PV Rittenhouse







Share your Story

Share how you (or someone you know) chooses love in everyday life for a chance to win a grand prize of:

- FREE PIZZERIA VETRI PIZZA FOR 1 YEAR

- Amberella commissioned artwork

- $250 in Caviar credit

- 1 pride pizza box

- 1 limited edition PV x Amberella t-shirt + other swag!



To enter*:

1. Follow @pizzeriavetri + @amberellaxo + @trycaviar

2. Post an image to instagram with a caption sharing your Choose Love story

3. Tag #PVChooseLove



*Submissions close June 14th at 11:59pm PST, contest is for U.S. residents only, you must be over 18 to enter. Some restrictions may apply. No purchase necessary. A winner will be randomly selected and announced in a post. Caviar credit is only redeemable within Caviar service regions. This giveaway is in no way sponsored, administered, or associated with Instagram.